Alice Cooper has released a video for his new track Don’t Give Up.
The song was produced by Bob Ezrin during the current lockdown and is said to be a “spontaneous reaction to the challenges facing us all right now.”
Cooper previously called on fans to share either a photo or a video of them holding up signs with messages of unity using lyrics from the track. More than 20,000 responded, and Cooper hand-picked his favourites to be included in the final promo.
Cooper says: “Don’t Give Up is out today. It’s a song about what we’ve all been going through right now and about keeping our heads up and fighting back together.
“And whatever you do – Don’t Give Up!”
Cooper will release Don’t Give Up as a limited edition 7-inch picture disc on August 14 through earMUSIC, which will be available exclusively through the label’s online store.
He told Rolling Stone: “While our management is working to reschedule the postponed shows, I’m going to finish work on my next album, which is nearly done.
“At least now I won’t be squeezing in vocal recording sessions on days off, between shows. I don’t like a lot of time off, as anyone who sees my schedule already knows, but a little extra time at home can be re-energising.”
Further details will be revealed in due course.
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