Northlane issue Impulse video

Northlane have released a video for their track Impulse.

The song appears on Node, their latest album which was launched this week. It’s their first record with frontman Marcus Bridge, who took over from Adrian Fitipaldes last year.

Video director Jason Eshraghian says: “The video isn’t a total bash of the digital media age, it’s symbolically trying to look at both sides of the coin.

“The pros are pretty obvious – communication is made easy, loads of online resources for research and educational tools, Northlane’s able to spread its reach.

“On the downside, people tend to abuse it, they get super obsessive over it, end up isolating themselves (anti-social network). Personally, I think it’s made people dumber. Our attention spans have become shorter and we can’t take in info like we used to.”

Northlane will hit the road next month to support Node.

Scott Munro
Louder e-commerce editor

Scott has spent more than 30 years in newspapers, magazines and online as an editor, production editor, sub-editor, designer, writer and reviewer. Scott joined our news desk in the summer of 2014 before moving to the e-commerce team in 2020. Scott maintains Louder’s buyer’s guides, scouts out the best deals for music fans and reviews headphones, speakers, books and more. He's written more than 11,000 articles across Louder, Classic Rock, Metal Hammer and Prog and has previous written for publications including IGN, the Sunday Mirror, Daily Record and The Herald, covering everything from daily news and weekly features, to video games, travel and whisky. Scott's favourite bands are Fields Of The Nephilim, The Cure, New Model Army, All About Eve, The Mission, Cocteau Twins, Drab Majesty, Marillion and Rush.