Nickelback enjoy huge spike in sales and streams following Trump tweet

Nickelback meme
(Image credit: Nickelback)

Last week, US president Donald Trump landed himself in hot water after posting a tweet criticising Democrat Joe Biden.

Trump took a swipe at the Democratic presidential candidate on October 2 with a tweet which read: “LOOK AT THIS PHOTOGRAPH!” The message was accompanied by a clip of Nickelback (opens in new tab) track Photograph, where the picture in question had been replaced with one of Biden, his son hunter and “a Ukrainian gas exec.” (opens in new tab)

However, the video was subsequently removed due to an infringement of copyright.

Now Billboard (opens in new tab) report that Nickelback have been enjoying a huge spike in sales and streams of Photograph since the tweet went viral.

The website report that Photograph clocked up 772,000 on-demand streams between October 2-3 – a 38% rise from figures logged between September 30 and October 1.

Meanwhile, digital downloads of the song which appeared on the Canadian outfit’s 2005 album All The Right Reasons, rose by a whopping 569% compared to the previous two days.

The tweet was the latest in a long series of anti-Biden posts by Trump that come in the wake of the impeachment inquiry launched by Democrats in the House of Congress last month.

Scott Munro
Louder e-commerce editor

Scott has spent more than 30 years in newspapers and magazines as an editor, production editor, sub-editor, designer, writer and reviewer. After initially joining our news desk in the summer of 2014, he moved to the e-commerce team full-time in 2020. He maintains Louder’s buyer’s guides, scouts out the best deals for music fans and reviews headphones, speakers, books and more. He's written more than 11,000 articles across Louder, Classic Rock, Metal Hammer and Prog and has previous written for publications including IGN, the Sunday Mirror, Daily Record and The Herald covering everything from daily news and weekly features, to video games, travel and whisky. Scott grew up listening to rock and prog, cutting his teeth on bands such as Marillion and Magnum before his focus shifted to alternative and post-punk in the late 80s. His favourite bands are Fields Of The Nephilim, The Cure, New Model Army, All About Eve, The Mission, Ned's Atomic Dustbin and Drab Majesty, but he also still has a deep love of Rush.