James Farmer

As part of the Music eCommerce team, I write, manage and update buyer’s guides and reviews, as well as bringing you deals on the latest and coolest gear. I’m a drummer and guitarist and I’ve worked in various parts of the industry for the last five years including online music distributors RouteNote, and local music store Modern Music where I was the drum department manager for nearly two years. I’ve also toured the UK and Europe with my old band Hypophora. When I’m not matching players with their perfect gear, you’ll find me getting very nerdy about coffee, writing songs, or on the beach with my dog.