Remember Threatin, the band who went viral for all the wrong reasons? They're back with a new single and an album is on the way

Jered Threatin pictured in silhouette
(Image credit: Threatin)

It's likely that Threatin, the band fronted by Jered Threatin, will go down in history for all the wrong reasons. Back in 2018, a chaotic UK tour made headlines after no one showed up to his shows. It transpired that Threatin had faked a significant online presence to encourage promoters to book his band, and the venues, quite naturally, weren't happy.

His band members quit, there was legal activity and plenty of mud-slinging, but instead of apologising, Jered turned the situation on its head by insisting the whole thing had been an elaborate set-up – and that the 'joke' was actually on us.

“What is Fake News?" he tweeted. "I turned an empty room into an international headline. If you are reading this, you are part of the illusion."

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A year after the cancellations, Threatin returned to London to play a poorly attended and somewhat shambolic show at the Underworld, then ceased activity until the release of Die Young in early 2025. The single and its rather grim video documented Threatin's experience undergoing emergency open-heart surgery following a series of heart attacks.

Now, it appears that Jered Threatin is on the mend, with a new single, The Shadow Box, out now. The instrumentation has something of the flavour of Ennio Morricone's The Ecstasy of Gold, so perhaps it's no surprise that the video appears to show Jered lying dead inside some kind of desert burial box before riding to safety atop a goods train.

The Shadow Box was mastered at Abbey Road in London, and comes from Threatin's upcoming second album, the appropriately titled The Meaning of It All. No release date has been confirmed.

Threatin - The Shadow Box (Official Music Video) - YouTube Threatin - The Shadow Box (Official Music Video) - YouTube
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Fraser Lewry
Online Editor, Classic Rock

Online Editor at Louder/Classic Rock magazine since 2014. 40 years in music industry, online for 27. Also bylines for: Metal Hammer, Prog Magazine, The Word Magazine, The Guardian, The New Statesman, Saga, Music365. Former Head of Music at Xfm Radio, A&R at Fiction Records, early blogger, ex-roadie, published author. He once appeared in a Cure video dressed as a cowboy, has flown on the Goodyear Blimp, and thinks any situation can be improved by the introduction of cats. Favourite Serbian trumpeter: Dejan Petrović.

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